Conversion Rate Optimization (CRO) for AI & Dev Tools
Technical buyers, technical content, new SERPs to win. On-site experimentation and landing-page optimization — from research backlog to statistical rigor to shipped wins. For AI & Dev Tools teams, we run Conversion Rate Optimization (CRO) as a senior-led engagement — Research-backed hypotheses, designed for the metric they own. Tested with statistical rigor, shipped with conviction.
Conversion Rate Optimization (CRO) for AI & Dev Tools teams is a senior-partner-led data engagement — a/b testing as a system, not a series of bets. Built to move pipeline and retention, not vanity metrics.
Conversion Rate Optimization (CRO) is built for AI & Dev Tools teams that need pipeline they can forecast. On-site experimentation and landing-page optimization — from research backlog to statistical rigor to shipped wins. Research-backed hypotheses, designed for the metric they own. Tested with statistical rigor, shipped with conviction.
The engagement follows a clear progression: we begin with Research — Funnel analytics, heatmaps, session replay, and customer interviews.. then Hypothesize — Prioritized backlog of CRO tests with ICE scoring.. then Design — Wireframes, design, copy, and dev — owned end-to-end.. then Test — A/B and multivariate with statistical rigor and pre-registered hypotheses.. and close with Ship — Promote winners, retire losers, codify learnings..
Deliverables include CRO research (analytics, heatmaps, session replay, surveys), Prioritized experiment backlog, Landing pages + on-site templates.
For AI & Dev Tools teams, the outcomes we target are: Entity and citation strategy for the new SERP. Documentation and developer content that ranks. Lifecycle that turns PQLs into pipeline.
- Zero presence in AI Overviews and LLM answers
- Technical buyers who see through fluff
- Product-led growth without lifecycle to match
- Entity and citation strategy for the new SERP
- Documentation and developer content that ranks
- Lifecycle that turns PQLs into pipeline
- CRO research (analytics, heatmaps, session replay, surveys)
- Prioritized experiment backlog
- Landing pages + on-site templates
How we run it, step by step.
Research
Funnel analytics, heatmaps, session replay, and customer interviews.
Hypothesize
Prioritized backlog of CRO tests with ICE scoring.
Design
Wireframes, design, copy, and dev — owned end-to-end.
Test
A/B and multivariate with statistical rigor and pre-registered hypotheses.
Ship
Promote winners, retire losers, codify learnings.