Our brand.
The visual, verbal, and experiential language we use to make BAZventures unmistakable — across every surface, channel, and moment.
Last updated · June 23, 2026 · Owned by BAZventures · Marketing Agency
The wordmark is the mark.
BAZventures is a wordmark — bold, minimal, built for legibility. We don't use a separate symbol. The whole name is the logo. Three B variants cover every surface.
24px height on screen / 8mm in print.
Padding equal to the cap height of "B" on every side.
Stretch, skew, recolor outside palette, place on busy imagery without scrim.
A short, opinionated palette.
Gold does the heavy lifting on action. Ink and Paper do everything else. We use the full ramp only when the surface demands it.
Three families, three jobs.
Display for editorial moments. Body for everything. Mono for technical labels and code.
We sound like a senior person at a great agency.
Direct, creative, and allergic to jargon.
We are
- Confident, not arrogant
- Direct, not blunt
- Creative, not precious
- Optimistic, not naïve
- Specific, not vague
We avoid
SynergyBest-in-classDisruptive"Leverage" (as a verb)Exclamation marks used liberally
In practice
“We synergize disruptive solutions to disrupt the industry.”
“We build brands that move markets.”
“Best-in-class digital marketing agency.”
“The agency for teams who refuse to be a footnote.”
Pre-approved starting points.
Use these instead of starting from a blank page. Every template is open, forkable, and versioned in the BAZventures design system.
Brief intake
First-touch contact form. 7 fields, single CTA.
Case study
Hero · metrics · strategy · result · testimonial.
Editorial post
Long-form article. Markdown body, author, CTA.
Service page
Hero · process · deliverables · proof · FAQ.
Industry page
Hero · challenges · outcomes · related services.
Email — weekly
Plain text + one link. No graphics.
Want a second opinion on your growth plan?
30 minutes with a senior partner. We'll review your funnel, channels, and unit economics — and tell you honestly whether BAZventures is the right fit.