FinTech growth, with senior-team execution.
Trust-first growth for regulated, technical products.
What we hear first.
- Category-defining SERPs dominated by incumbents
- Trust and compliance in every piece of content
- High-intent traffic that doesn't convert
What the engagement unlocks.
- Authoritative content that earns citations
- CRO on regulated flows without breaking UX
- Attribution that survives cookie loss
Where we create the most leverage for fintech.
Drawn from how we actually run engagements with this business type — not hypotheticals.
Compliance-first measurement — server-side attribution and a single source of truth that satisfies audit and survives cookie loss without breaking regulated flows.
Entity and authority strategy for regulated SERPs — getting your entity on Wikidata, in schema, and into citation sources so incumbents' dominance erodes (methodology: 'winning the AI Overview').
CRO on regulated flows without breaking UX — hypothesis-driven tests to 95% confidence, not button-color tweaks (methodology: 'CRO without the slop').
Trust-led content that earns citations from credible sources — specificity over fluff, the only durable moat in a trust-first category.
Senior-only delivery: the operator who reads the compliance constraint also ships the growth plan.
What the model is built to deliver.
Methodology-based estimates from our 90-day sprint model and published engagement stats — not guaranteed past-client results.
Forecast-backed 90-day plans with named owners — the model behind 60+ brand engagements (brandsScaled: 60+).
Built for <6mo median payback on acquisition spend (paybackMedian: <6mo, canonical brief).
- Compliance-first server-side attribution
- Entity authority on regulated SERPs
- CRO on regulated flows to 95% confidence
What we typically ship for fintech.
Strategy & Growth Consulting
A growth plan that survives the org chart.
View Strategy & Growth Consulting →Content & Editorial Engine
Editorial that moves pipeline, not just readers.
View Content & Editorial Engine →Conversion Rate Optimization (CRO)
A/B testing as a system, not a series of bets.
View Conversion Rate Optimization (CRO) →